Position Overview
McMahon Associates is seeking a dynamic, strategic, and collaborative Marketing Specialist to join our team. This mid-level leadership role will play a pivotal part in executing high-impact marketing initiatives, enhancing brand visibility, and supporting business development efforts. The ideal candidate is a make-it-happen leader who takes on projects with experience, confidence and intentionality. The candidate we are looking for should be both a creative thinker and a tactical executor, capable of leading projects and mentoring junior staff while working cross-functionally across departments.
What You Get To Do (Essential Functions)
- Develop and execute integrated marketing strategies aligned with business goals
- Create compelling content across digital, print, and social platforms
- Ensure brand consistency and visual identity across all communications
- Manage firm-wide digital media efforts, including website, SEO, and social media
- Collaborate with leadership and technical staff to develop impactful proposals and presentations
- Collaborate in the development of materials for project pursuits
- Analyze market trends and competitor activity to inform strategy
- Oversee production of marketing collateral using graphic design software
- Organize and promote events, webinars, and industry engagements
- Track KPIs and report on campaign performance and ROI
- Lead client and partner experience and survey process
- Support Business Development by leading local marketing campaigns and initiatives
What We Expect From You
- Minimum 5+ years of marketing experience, preferably in the AEC industry
- Proven leadership and team management skills
- Expertise in Adobe Creative Suite (InDesign, Photoshop and Illustrator) and other graphic design platforms
- High degree of energy, passion, tenacity and creativity
- Self-Starter, deadline driven with strong focus on measurable results
- Exceptional writing, editing, and storytelling abilities
- Familiarity with CRM systems, email marketing tools, and web analytics
- Ability to juggle multiple projects and meet deadlines
- Strategic thinker with a hands-on approach and collaborative spirit
Added Skills That Can Separate You From Others
- Experience with proposal development and RFP responses
- Knowledge of architecture, engineering, or construction terminology
- Familiarity with video production and editing tools
- Understanding of branding in professional services firms
- Exceptional eye for design, use of colors and images
McMahon Associates is an Equal Opportunity Employer.
Disclaimer: This job description is intended to be a summary of the primary essential duties and responsibilities of this position. The job description is not intended to be inclusive of all duties an individual in this position might be asked to perform or all the qualifications that may be required either now or in the future. Other duties, responsibilities and activities may be assigned or changed at any time.